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    Kia to launch 4 car models in India; SP Concept-Based SUV Coming In September 2019

    by Monalisa Saha on Wednesday, Jun 13 2018

    Kia Main

    South Korean carmaker, Kia Motors is getting all braced up to enter the Indian car market. Kia which is a sister concern of Hyundai Motor, will start its business in India with the launch of the SP Concept based SUV, which is expected to hit the domestic market in September, 2019. It has been already reported earlier, that Kia is planning to launch another all-new SUV model in the country by the second half of 2020, while the company is also considering other models from its global lineup. Now, Kia has confirmed that the company will be launching four car models in the Indian car market, including the SP concept based brand new SUV.

    Vishal Jadhav, the president of Crescendo Worldwide has confirmed the introduction of four models as part of Kia India’s initial lineup, by saying that they believes in bringing more business to India and making the country a global manufacturing hub. For the Kia project, the company is aiming to reach Tier II and Tier III automotive suppliers, especially from small cities and towns, which will enable Kia to offer affordable models without compromising on quality. He finally added by saying that the company will see 4 Kia branded models in India.

    Crescendo Worldwide is a consulting firm that supports companies for joint ventures, mergers, acquisitions, supplier development, technology transfer, outsourcing, distribution network formation, global subsidiary formation, and much more.

    Kia Exterior
    Kia Exterior
    Kia Exterior
    Kia Exterior

    Kia first made its official debut in India by displaying its global products at the 2018 Auto Expo in February. At the Indian Auto Expo, the South Korean auto maker also made the world premiere of its SP Concept SUV, which is supposed to bring in a brand new India specific SUV model. Apart from the SP Concept based SUV, another brand new SUV model is expected to be part of this confirmed upcoming 4 model lineup of Kia India. Kia is also expected to bring in few car models from its global lineup in the Indian car market, such as the Stonic, which garnered a lot of attention at the 2018 Auto Expo. In fact, Kia showcased several of its global models here with the intention of studying which model grabs the attention of the Indian audience, and to study the taste and preference of the Indian car buyers.

    The South Korean car maker is definitely considering local assembly and also contemplating full local manufacturing of its offerings in India in order to offer cost effective products to ensure success in the price sensitive Indian market. Kia is yet to finalize its car launch pattern in India. However, as per the sources, the company is working on all the four vehicles for the car market of India simultaneously. This might mean that the 4 Kia models will be launched in India in close succession. As per the reports, Kia India will be commencing the production of its cars at its manufacturing facility in Andhra Pradesh from August, 2019 onwards.


    ABOUT THE AUTHOR

    An adventurer at heart and introvert by nature, I love to travel, click nature's beauty and beautiful machines on wheels. Art, literature and poetry are also close to my heart.

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