Lakshya Khanna

About

Lakshya Khanna is Founder & CMO of V3Cars, an automotive research and media platform founded in 2016. He brings more than 10 years of experience in digital marketing, entrepreneurship and building digital businesses to V3Cars' brand and editorial direction. His LinkedIn profile describes him as a founder, entrepreneur and investor and lists digital marketing, advertising, lead generation and public speaking among his professional areas.
Before and alongside V3Cars, Lakshya built his career in digital media and performance marketing. His professional history includes digital-media roles with Tyroo and Mindshare before co-founding Intellect Ads, where he is Director – Digital. Intellect Ads describes him as a digital marketer, auto enthusiast, blogger, traveller and brand builder.
Lakshya studied at Jaipuria Institute of Management from 2008 to 2010. His LinkedIn profile also records professional certifications from GroupM, Microsoft, Facebook and Google, covering areas including digital advertising, ad serving and Google AdWords. It additionally documents his involvement in real-world vehicle testing dating back to 2011.

At V3Cars, that marketing and business background translates into a direct editorial philosophy: cut through launch-day positioning and marketing noise and ask what genuinely matters to somebody spending their own money on a car. He is known for expressing clear opinions and backing them with logic, whether the conclusion is favourable or critical.

His role connects V3Cars' audience and business strategy with its wider objective of making automotive research clearer, more transparent and easier for buyers to act upon.