Stellantis India Launch Dual-Brand Showroom In Ahmedabad For Jeep And Citroen | V3Cars

Aug 12, 2025, 01:00 PM IST
By Nikil Jonathan
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Stellantis India are strengthening their retail presence in the western part of the country with the opening of its second Stellantis Brand House (SBH) in Gujarat. Following the successful launch in Surat, the new facility in Ahmedabad brings the Jeep and Citroen brands under a single roof to offer customers a modern, “phygital” retail experience.

Stellantis Brand House Ahmedabad Location

Strategically located on the Sarkhej–Gandhinagar Highway, the new showroom is designed to be an immersive, forward-thinking automotive destination. It showcases the full lineup of both brands, from Jeep’s Grand Cherokee, Wrangler, Meridian, and Compass to Citroen’s offerings like the Aircross, Basalt, e-C3, C3 and C5 Aircross. This unified space allows customers to explore, customise, and experience both brands seamlessly. Jeep India say this space will also ensure a consistent and high-quality sales and after-sales service journey.

Kumar Priyesh, Business Head and Director – Automotive Brands, Stellantis India, commented on the expansion:

Ahmedabad’s automotive landscape is vibrant and growing, making it the perfect location for our next Stellantis Brand House. This dual-brand facility is designed to serve the evolving preferences of today’s customers, offering the convenience of two premium brands, a seamless phygital experience, and world-class service — all in one destination. It reflects our ongoing commitment to building a strong, unified retail footprint in India.

The new Stellantis Brand House features cutting-edge infrastructure, interactive digital tools like a 3D car configurator, advanced diagnostics, and a fully equipped service center.

Sankalp Joisar, Dealer Principal for Stellantis Brand House Ahmedabad, shared his enthusiasm:

We’re proud to be part of this transformative moment for automotive retail representing both Jeep and Citroën. The dual-brand offering strategy allows us to offer an elevated and differentiated experience to customers—whether they're seeking rugged capability or refined comfort. Our team is committed to delivering the passion, professionalism, and personalized care that customers expect from global brands like these.

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ABOUT THE AUTHOR

Nikil Jonathan

Nikil's a huge fan of classic cars, especially Italian beauties such as the Alfa Romeo Giulia Sprint and the Iso Grifo. His love for cars and bikes originated when he first laid his eyes on a poster of the Ferrari F40 and the MV Agusta F4 when he was just a child. He also loves all things analogue, especially vintage cameras and turntables.

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