Audi India Opened Second Showroom In Hyderabad (Press Release) | V3Cars
Audi India expanded their retail footprint in South India by opening a second showroom in Hyderabad, strengthening their presence in one of the country’s fastest-growing metropolitan markets while introducing their global Progressive Showroom Concept to enhance customer experience.
Here’s what Audi India have to say about the showroom inauguration:
Audi India has expanded its retail footprint in South India with the inauguration of its second showroom in Hyderabad, unveiling Audi’s Global Progressive Showroom Concept for the first time in the city. Located at Audi Hyderabad Central, 573/H, VVC Park View, Road No. 1, Jubilee Hills, Telangana, the new 6,000 sq. ft. showroom strengthens Audi’s presence in one of India’s fastest-growing metropolitan luxury car markets.
The state-of-the-art facility marks Audi’s second showroom in Hyderabad and underscores the brand’s commitment to the city’s modern, progressive, and rapidly expanding luxury automotive landscape. Designed around Audi’s Global Progressive Showroom Concept, the space places people, technology, and sustainability at the centre of the retail experience, offering a contemporary and immersive brand environment.
The showroom’s design language is structured around distinct customer-centric zones that address different stages of the buying journey. ‘The Progressive Lab’ highlights Audi’s Vorsprung DNA, while ‘The Stage’ showcases the brand’s latest progressive models. Customer interactions are further enhanced through immersive consultations at ‘The Library Unit’, complemented by the comfort of ‘The Open Lounge’. A unique floating car display provides a 360-degree view of vehicle models, adding to the experiential appeal of the showroom. Premium design elements create open, vibrant spaces that bring the Audi brand story to life, supported by a curated range of accessories and merchandise.
In addition to the new showroom, Audi India has also introduced an Audi Approved: plus and service facility at Gachibowli to address pre-owned vehicle and after-sales requirements. The Audi Approved: plus showroom spans 2,000 sq. ft. and can display up to five cars, while the adjoining 13,000 sq. ft. service facility is equipped with 14 service bays. Staffed by Audi-trained technicians and supported by approved diagnostic tools and repair equipment, the service centre delivers maintenance aligned with Audi’s global standards.
Commenting on the inauguration, Mr. Balbir Singh Dhillon, Brand Director, Audi India, said:
“The inauguration of our second Audi showroom in Hyderabad marks an important milestone in our India growth strategy. The space, designed by Audi’s Progressive Showroom Concept, reflects our philosophy of Living Progress by offering a memorable and personalized experience for our customers. The city holds immense potential for luxury automobiles, driven by its thriving IT sector and discerning customer base. This facility will serve as a gateway to the Audi brand experience for customers across Telangana. We remain focused on expanding our network to enhance accessibility while upholding the highest standards of quality and customer service that define Audi globally.”
The Progressive Retail experience is designed to be simple, intuitive, and seamless, with optimized processes centred around people. Personalized consultations ensure customers receive the right balance of inspiration, information, and engagement throughout their visit and beyond.
Mr. Vikas Chowdary, Dealer Principal, Audi Hyderabad Central, said:
“We are delighted to bring the iconic Audi experience to Hyderabad. The city has witnessed remarkable growth in the luxury car segment, and we are committed to setting new benchmarks in customer satisfaction and service excellence. Our team is dedicated to delivering a personalized experience that matches Audi's global standards while understanding the unique preferences of customers in this region.”
Audi India currently operates 67 touch points across the country and plans to add more facilities during the year. The company’s product portfolio in India includes the Audi A4, Audi A6, Audi Q3, Audi Q3 Sportback, Audi Q5, Audi Q7, Audi Q8, Audi S5 Sportback, and Audi RS Q8.
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