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    2018 Maruti Suzuki Swift Becomes Quickest Car To Reach 1 Lakh Bookings Since Launch

    by Swati Sanchayi on Friday, Apr 06 2018

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    Next-gen Maruti Suzuki Swift has become the quickest car to receive 1 lakh bookings since its launch at the 2018 Auto Expo in February this year. The premium hatchback has achieved this milestone within just ten weeks of its launch in the country. The next-gen Swift was launched at a starting price of Rs 4.99 lakh (ex-showroom, Delhi).

    The reason behind this huge demand for the newly launched Swift is not one but many. The 2018 Swift now offers a 5-speed AMT (automated-manual transmission) for improved performance. Built on the Suzuki’s newest Heartect platform that also underpins the Baleno, Ignis, and the compact sedan sibling of Swift, the Dzire, The platform has led the 2018 Swift shed 85kg of weight as compared to its predecessor. The car also gets more cabin space and boot space. The highlights of the premium hatchback include auto LED projector headlamps with daytime running LEDs, 7-inch touchscreen infotainment unit with Apple CarPlay and Android Auto, as well as tail lamps with LED brake lights, among others at the new top-end variant Z+ while L, V and Z are the other variants available with both petrol and diesel engine options. The safety features include dual front airbags, ABS with EBD and brake assist, and IsoFix child seat anchors as standard. All these advanced safety features were optional with the second-gen Swift.

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    However, the drawback of the extensive advanced bookings is that the waiting period for the delivery of the hatch has also increased for up to four months. Hence, in order to cover the waiting period time for the 2018 Swift, Maruti Suzuki has shifted the Baleno’s manufacturing from Hansalpur, Gujarat to Manesar, Haryana. The Hansalpur facility of Maruti Suzuki has an annual manufacturing capacity of 2.5 lakh cars that is definitely enough to cater to the waiting period of the Swift hatchback.

    Talking about the price, the price for the manual petrol variant starts from Rs 4.99 lakh (ex-showroom, Delhi) and goes up to Rs 7.29 lakh (ex-showroom, Delhi) for the top variant while the manual diesel variants are priced between Rs 5.99 lakh (ex-showroom, Delhi) for the base and Rs 8.29 lakh (ex-showroom, Delhi) for the top model, all prices ex-showroom, Delhi. On the other hand the AMT petrol variants are priced at Rs 6.34 lakh (ex-showroom, Delhi) and Rs 6.96 lakh (ex-showroom, Delhi) as well as the AMT diesel variants are priced at Rs 7.34 lakh (ex-showroom, Delhi) and Rs 7.96 lakh (ex-showroom, Delhi).

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    Unveiled at 2017 Geneva International Motor Show for the first time, the hatch continues to take against the rivals such as the Ford Figo and the Hyundai Grand i10 in the Indian and International markets. The increase in demand for the 2018 Maruti Suzuki Swift has definitely affected the sales of its rivals as the Hyundai Grand i10’s sales have slipped by 2,000 units, to 10,198 units in the month of February. Stay tuned to V3cars.com for further updates.


    ABOUT THE AUTHOR

    A diverse bilingual (English and Hindi) Copywriter and Content Creator based in New Delhi, India. With a degree in Journalism, I always had an inclination towards writing.

    As a writer, I have worked on content related to automobile, technology, travel, lifestyle, photography and many more.

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