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    Mercedes-Benz inaugurates the 7th AMG Performance Center in Chennai

    by Mahesh Yadav on Monday, Jan 01 0001

    Mercedes-Benz inaugurated two AMG Performance Centers back to back in Kochi and Chennai in two days and this also commemorates 50th anniversary of the AMG, brand globally. The AMG Performance Center in Chennai aims to offer exclusive and customized product experience and unparallel service quality to the company’s esteemed customers. With the very exclusive treatment of the AMG Performance Centers and the strong AMG portfolio that comprises 12 models, Mercedes-Benz is aiming to reinforce its relationship with its Indian customers while also bolstering the highly impressive AMG performance brand in the country.

    While speaking on the inauguration of the AMG Performance Center, the Managing Director and CEO at Mercedes-Benz India, Roland Folger said that with the inauguration of the Chennai AMG Performance Center, the company is further reinforcing its commitment to connect with its potential customers who are looking for the thrilling performance and peerless exclusivity of an AMG model.

     

    Mr. Folger further added by saying that the recent launch of the AMG GT R and the GT Roadster has expanded the AMG portfolio in India to 12 models and leads the segment. The AMG Performance Center in Chennai will offer the Indian performance car enthusiasts the experience to discover the highly coveted AMG models, concepts as well as accessories for a matchless ownership and driving experience. The APC in Chennai also marks Chennai as a very important market for both Mercedes-Benz and AMG.

    Take a look at the primary highlights of the Chennai APC:

    • Dynamically flowing room, free-form dry wall structure to isolate the space with right angles are broken up to constantly offer new visual connection and slight lines along a mesmerizing spatial composition.
    • World-class Full dry wall construction.
    • The Regupol flooring decorated with tyre marks, kerbs and Pit lane to offer the image of the world of motor sport.
    • Massive textile graphics to offer the right look to entire area that befits passionate auto enthusiasts.
    • Shagpile carpet to offer a pleasant and luxurious atmosphere
    • The interactive sound module is meant to offer the auto enthusiasts who visit the place the joy of the great distinctive feature of the AMG brand – the mesmerizing sound.
    • Dedicated boutique and accessories area with displays

    The Chennai AMG Performance Center offers the true distinctive feel of the AMG brand. The centre flaunts three exclusive AMG cars alongside two dream cars on display. The facility offers exclusive AMG Brand Experience by highly trained product specialist, product display as well as demonstration. All AMG Performance Centers across the world come with a distinct focus on the AMG performance brand, products, concepts, accessories and individual customization options to provide a highly bespoke experience.

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    ABOUT THE AUTHOR

    Mahesh is a fan of compact, quirky and underrated vehicles that punch above their weight. Multix, Nano, Strom R3 and Navi are his favorites.

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