MG have opened up about their upcoming mid-size SUV to rival the Hyundai Creta, Kia Seltos, Skoda Kushaq, Volkswagen Taigun and other SUVs in the Rs. 10 - 17 lakh price band. The Hector’s USP was the Internet-connected, always-on telematics. The Hector Plus was the most affordable car with SUV body style and captain seats. The Gloster is the most affordable car with semi-autonomous driving abilities.
The MG Astor wants to become the first car in India to use the car as a platform for digital services. They’re calling it Car-As-A-Platform or CAAP.
This opens up a world of possibilities as it allows participating developers access to the car’s sensors. When you have an army of dev-teams figuring out how they can make the in-car experience smoother and more enjoyable, it becomes a win-win situation for MG, car owners and developers alike.
Imagine automatically paying for parking at a mall. Or asking the car to pay for the fuel top-up. Having an app on the car perform scheduled security checks. Having the car remind you to buy the insurance and perhaps even enable you to buy one with a few taps. The list is endless.
MG are already working with a few development partners to spark the imagination among the development community. Just like platform providers, MG will most likely take a nibble out of the subscriptions and payments.
We’ll have to wait to know more details about the concept. However, the official communication leads us to believe that the launch is imminent.