German luxury auto major Mercedes-Benz is continuing with its highly aggressive new model launch strategy in India, in order to reinforce its leading position in the country’s luxury market. Mercedes-Benz India will begin its product offensive strategy for 2019 with the launch of the V-Class MPV. The Mercedes-Benz V-Class is getting braced up to launch in India on 24th of January, 2019, which will mark the company’s return to the Indian luxury MPV segment.
The Mercedes V-Class is a massive premium MPV that will be primarily targeting the high-end fleet operators as its customers. Mercedes-Benz is looking at demands for the V-Class to come primarily from the luxury hotels and premium travel agencies and commercial enterprises. The current generation of the Mercedes-Benz V-Class has been available in the global markets since 2014. The luxury MPV will be coming to India via the CBU (completely built units) route; and being a fully imported model is going to be steeply priced. The V-Class is likely to be priced at around Rs. 75 lakhs.
The Mercedes-benz V-Class is based on the Vito panel van and as it was launched back in 2014, it comes with the design language of the outgoing Merc models. The V-Class’ flaunts stylish LED headlights which is reminiscent of the previous generation GLE, while the conventional three-slat front grille design. The massive MPV offers great interior space and practicality along with ample amount of luxury that can be expected from a vehicle of its class. Luxury people mover comes with a conventional boxy design language along with elongated slab like side profile, which makes the highly spacious cabin very apparent. The rear styling of the vehicle is also traditional and neat which gets small upright LED tail lights.
The Mercedes V-Class is offered in various seating configurations, namely - 2+2+2, 2+2+3 and 2+3+3 seating combination in the international markets. However, in India only the 2+2+3 and 2+3+3 seating configurations will be available.
On the inside, the V-Class shares a lot of interior components from the pre-updated C-Class sedan. It gets the similar infotainment system display, controls and AC vents. The MPV’s instrument cluster and steering wheel come straight from the previous generation Mercedes cars. Other premium features of the luxury MPV include leather upholstery and trim, electric sliding doors, ambient lighting system, the 360 degree camera system, and extensive air-bags package for all the occupants.
The India-spec V-Class’ powertrain details are not available yet. However, the 2.0 litre diesel motor from the C-Class 220d is expected to do the job under the hood of the V-Class as it is BSVI compliant. This sophisticated oil burner delivers a max power output of 194 PS along with a peak torque of 400 Nm in the C-Class and gets paired with a 9 speed automatic transmission. The global V-Class comes with a Mercedes 4matic AWD option, but the India-spec model is expected to get only Rear-Wheel Drive system.
The V-Class will be bridging the gap between the two facets of Mercedes-Benz as a luxury personal carmaker and a premium commercial vehicle provider, with its high functionality and practicality along with the opulence of the Mercedes brand.