JSW MG Motor India Partners with Pickleball Athlete Monica Menon (Press Release) | V3Cars
JSW MG Motor India has partnered with pickleball athlete Monica Menon, strengthening its commitment to emerging sports and women achievers. The collaboration reflects shared values of agility, innovation, and purpose embodied by both Menon and the MG Comet EV. A former AITA National Tennis Champion and 2010 Asian Games athlete, Menon has excelled in pickleball with over 100 podium finishes while promoting grassroots sports. MG, through Women of MG and initiatives like Sewa and Womentorship, continues to champion women who drive change. This partnership reinforces MG’s mission of advancing sustainable mobility and celebrating women redefining ambition and progress.
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Here’s what JSW MG Motor and Monica Menon have to say about the partnership:
JSW MG Motor India today announced its association with pickleball player, Monica Menon, underscoring the brand’s growing support for emerging sports and women achievers who embody passion, precision, and progress. As one of India’s fastest-growing sports, pickleball represents agility, adaptability, and the pursuit of excellence, values that also define the Comet EV. MG’s smart urban electric vehicle designed for the pace of modern life. This collaboration celebrates those shared values, spotlighting the synergy between athletic performance and intelligent mobility.
Transitioning from an AITA National Tennis Champion and a 2010 Asian Games athlete to a pickleball player, Monica Menon has redefined perseverance and purpose. With more than 100 career podium finishes and a growing influence in promoting grassroots sports in Delhi-NCR, she represents the energy and drive of a new India, one that JSW MG Motor India is proud to champion.
Speaking on the collaboration, Udit Malhotra, Head of Marketing, JSW MG Motor India, said:
Pickleball captures the pulse of modern India, agile, intelligent, and always moving forward. Monica’s journey reflects that same rhythm of purpose and precision. The MG Comet EV, too, reimagines urban mobility with intent, compact yet expressive, simple yet smart. Through Women of MG, we celebrate women who lead with conviction and redefine their paths with style and substance.
Monica Menon added:
I’m thrilled to collaborate with JSW MG Motor India, a brand that champions women and supports new-age sports like pickleball. This partnership brings together two worlds that value precision, purpose, and thoughtful performance, sports and mobility. The MG Comet EV, with its compact yet spacious design and intelligent technology, makes every journey effortless, turning everyday travel into an experience of comfort and confidence. JSW MG Motor India’s commitment to supporting women and fresh ideas makes this collaboration truly meaningful.
Through such partnerships, JSW MG Motor India reinforces its commitment to driving meaningful change, from advancing sustainable mobility with the MG Comet EV to celebrating women who inspire communities to move forward with confidence and purpose.
The collaboration with Monica Menon marks another milestone in Women of MG. JSW MG Motor India celebrates women who drive change, both on the field and in life. From professional golfer Tvesa Malik to Khel Ratna and Arjuna Awardee Deepa Malik, Tokyo Paralympic silver medallist Bhavina Patel, and Gujarat’s football trailblazers Patan Girls, MG partners with those who push boundaries and redefine possibility. Every collaboration reflects performance, precision, and the spirit of ambition.
Beyond sports, MG Motor channels the same ethos into society. Through Sewa and initiatives like Womentorship, Drive Her Back, Worth Waiting For, Prerna, and MG Changemakers, the brand empowers communities and amplifies women’s potential. It’s a philosophy that blends purpose with lifestyle, where elegance, impact, and forward-thinking action drive every mile.
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