18% Sales Decline For Audi India In 2018
German luxury car maker Audi reported an 18 per cent decline in total sales for 2018 in India. The manufacturer sold a total of 6,463 units during 2018 compared to 7,876 units sold in the country in 2017. According to the official statement, “the sales were impacted as it faced “exception situation” due to the closure of its single largest dealership in Delhi- NCR. Audi India records its highest deliveries in northern India. ”
Commenting on the performance, Rahil Ansari, Head Audi India said, "The year 2018 has been surely a challenging one for the automotive industry in India, especially in the second half of the year. The luxury segment was under pressure owing to financial market development, the changing customer sentiment and other reasons such as changes in policies with regard to taxes. We at Audi India faced some unforeseen business challenges during the year, which led to reduced deliveries for the year 2018. However, even in a difficult year, we managed to consolidate our position in the market while earning a profitable growth for our dealer partners."
ABOUT THE AUTHOR
A diverse bilingual (English and Hindi) Copywriter and Content Creator based in New Delhi, India. With a degree in Journalism, I always had an inclination towards writing.
As a writer, I have worked on content related to automobile, technology, travel, lifestyle, photography and many more.