Indo- Japanese automaker Maruti Suzuki has launched an initiative to provide quick roadside assistance to its customers in the Indian market. Called the Quick Response Team (QRT) on Bikes, the initiative will offer roadside assistance to its customers’ cars in 251 cities, in the first phase. All the QRT bikers will be equipped with essential tools and critical spares needed to quickly restore the vehicle in distress. “The QRT technicians can handle around 90% of the problems typically faced by customers in case of a vehicle breakdown”, the company said in a statement.
Kenichi Ayukawa, managing director and CEO, Maruti Suzuki India, said, “Customer obsession being a core value of Maruti Suzuki, it drives us every time to come up with innovations to delight our customers. Started over two decades back, Maruti Suzuki is the pioneer of the road side assistance programme in India. The launch of Quick Response Team on Bikes is a strategic decision to rapidly attend to customer cars that may have broken down on the road. We are confident that this initiative will take Maruti Suzuki’s service for customer care to the next level of convenience. We are starting with 350 motorcycles in over 250 cities. The initiative will be expanded to 500 cities by the end of 2020.”
A first-of-its-kind integrated initiative in India, the Quick Response Team (QRT) on Bikes is expected to take service quality to new heights with faster on-road assistance in the country. Customers can avail the service through Maruti Care App or by dialing in the Maruti On road Service (MOS) toll free numbers: 1800 102 1800 (ARENA) and 1800 102 6392 (NEXA). The highlights of the initiative include- quickly reach customer's spot for assistance, real time location sharing of the technician with customer, specially trained technicians with bikes equipped with essential tools for re-dressal of complaints, prepared with battery jump starter, tyre inflator, tool box etc, well equipped to cater to 90% of the problems faced by customers on-road and robust IT at back-end to ensure user friendly and seamless operations.
A web based system identifies the GPS location of the nearby technician and assigns him for the complaint, when a Maruti Suzuki customer reports a vehicle breakdown. With the help of the Maruti Care App both the customer and technician can connect over phone and see each other’s location and estimated time of arrival. To attend to customer cars across the country, the Quick Response Team on 350 bikes joins the fleet of over 415 Maruti Suzuki on-Road Service (MoS) vehicles.
On a complimentary basis under the Extended Warranty offered on Maruti Suzuki cars, the customers can enjoy the “QRT service” / “MoS service”. However, for the cars not covered under Maruti Suzuki Warranty/ Extended Warranty, the QRT service is available on a per-call basis with visiting charges ranging between Rs. 420 to Rs. 575, depending on location of customer’s car.
Maruti Suzuki has recently launched the 2018 Ciaz facelift in the country and has achieved some landmarks in the auto industry recently. This initiative will definitely add to the achievements of the manufacturer in the country.
Stay tuned to V3cars.com for further updates from Maruti Suzuki.