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October 2023 Mahindra Car Sales Analysis - YoY, MoM Change, 6-Month Trend | V3Cars

In this October 2023 Mahindra car sales analysis, we’ll look at the car sales of Mahindra for the previous month. We’ll also compare the YoY and MoM change to find out which Mahindra cars’ sales improved and which ones declined. Lastly, the table with monthly sales for the last 6 months will give you an idea about the 6-month sales trend of all Mahindra cars.

October 2023 Mahindra Car Sales Analysis

October 2023 - Mahindra Car Sales Figures - YoY Change

  • Top Gainers:
    • Scorpio N & Scorpio Classic (D1 SUV): Scorpio-N & Scorpio Classic pair stands out as the top gainer with a remarkable YoY change of 82.55%.
    • XUV700 (D1 SUV): XUV700 experienced a notable YoY increase of 59.88%.
    • Thar (B2 SUV): Thar showed a strong YoY change of 52.56%, indicating continued popularity and increased demand for this SUV model. Factors such as off-road capabilities, design, or marketing efforts may contribute to its success.
  • Top Losers:
    • XUV300 (B2 SUV): XUV300 faced a decline with a YoY change of 22.56%. This decrease could be influenced by factors such as increased competition in the SUV segment and/or changes in consumer preferences.
    • Marazzo (C2 MPV): Marazzo experienced a significant decline with a YoY change of 58.22%. This substantial drop suggests challenges for the Marazzo model in the MPV segment, possibly influenced by market dynamics or specific model-related issues.
  • Other Observations:
    • New Model Entry: XUV400 (B2 SUV) made its debut with 639 units sold in October 2023. While it doesn't have a YoY comparison, its initial sales are worth monitoring for future trends.
    • Segment Dynamics: The performance across different segments (SUV, MPV) showcases Mahindra's presence in diverse vehicle categories. The strong performance in the SUV segment is particularly notable.
  • In summary, the analysis highlights the success of SUV models like Scorpio-N, Scorpio Classic, XUV700, and Thar, while also pointing out challenges faced by XUV300 and Marazzo. The introduction of XUV400 adds a new dimension to Mahindra's lineup, and its future performance will be interesting to observe.

MAHINDRA CAR SALES - OCTOBER 2023

YOY CHANGE

Rank

Model

Segment

Body-Type

Oct 2023

Oct 2022

Change

%Change

Trend

1

Scorpio N + Classic

D1

SUV

13,578

7,438

6,140

82.55%

2

Bolero + Neo

B2

SUV

9,647

8,772

875

9.97%

3

XUV700

D1

SUV

9,297

5,815

3,482

59.88%

4

Thar

B2

SUV

5,593

3,666

1,927

52.56%

5

XUV300

B2

SUV

4,865

6,282

-1,417

-22.56%

6

XUV400

B2

SUV

639

-

-

-

-

7

Marazzo

C2

MPV

89

213

-124

-58.22%

8

Alturas G4

D2

SUV

-

40

-

-

-

October 2023 - Mahindra Car Sales Figures - MoM Change

  • Top Gainers:
    • Scorpio N + Classic (D1 SUV): The Scorpio pair emerges as the top gainer with a notable MoM change of 14.62%. This positive growth indicates sustained demand for the Scorpio-N & Scorpio Classic models, potentially driven by factors such as marketing initiatives and customer interest.
    • XUV700 (D1 SUV): XUV700 experienced a solid MoM increase of 8.67%. This suggests continued popularity for the XUV700, possibly due to positive word of mouth, effective marketing, or ongoing customer interest.
  • Top Losers:
    • XUV400 (B2 SUV): XUV400 faced a notable decline with a MoM change of 22.55%. This decrease might be attributed to various factors, such as supply chain issues, market dynamics, or specific challenges faced by the XUV400 model.
    • Marazzo (C2 MPV): Marazzo experienced a significant MoM decline of 38.19%. This substantial drop could be influenced by various factors, including changes in market demand for MPVs, competition, or specific challenges faced by the Marazzo model.
  • Other Observations:
    • Stable Performers: Bolero + Neo (B2 SUV) and Thar (B2 SUV) showed modest MoM changes, indicating relative stability in their sales. Bolero + Neo had a slight increase, while Thar saw a small rise as well.
    • SUV Dynamics: The majority of models in the lineup are SUVs, and their performance varies in terms of MoM changes. 
    • MPV Challenges: Marazzo, an MPV, faced a significant MoM decline, suggesting challenges in the MPV segment for Mahindra in October.
  • In summary, the analysis highlights the positive momentum of Scorpio-N, Scorpio Classic and XUV700, while also pointing out challenges faced by XUV400 and Marazzo. The MoM changes underscore the dynamic nature of the market, with some models experiencing growth while others encounter declines. The performance of the XUV400 in the coming months will be interesting to watch, especially considering its recent entry into the market.

MAHINDRA CAR SALES - OCTOBER 2023

MOM CHANGE

Rank

Model

Segment

Body-Type

Oct 2023

Sep 2023

Change

%Change

Trend

1

Scorpio N + Classic

D1

SUV

13,578

11,846

1,732

14.62%

2

Bolero + Neo

B2

SUV

9,647

9,519

128

1.34%

3

XUV700

D1

SUV

9,297

8,555

742

8.67%

4

Thar

B2

SUV

5,593

5,417

176

3.25%

5

XUV300

B2

SUV

4,865

4,961

-96

-1.94%

6

XUV400

B2

SUV

639

825

-186

-22.55%

7

Marazzo

C2

MPV

89

144

-55

-38.19%

Mahindra — 6-Month Sales Trend (May 2023 - October 2023)

MAHINDRA CARS 6 MONTH SALES TREND

MAY 2023 - OCTOBER 2023

Model

Segment

Body-Type

May 2023

Jun 2023

Jul 2023

Aug 2023

Sep 2023

Oct 2023

6 Month Avg

Scorpio N + Classic

D1

SUV

9,318

8,648

10,522

9,898

11,846

10,635

10,145

Bolero + Neo

B2

SUV

8,170

8,686

8,921

9,092

9,519

9,006

8,899

XUV700

D1

SUV

5,245

5,391

6,176

6,512

8,555

6,863

6,457

Thar

B2

SUV

4,296

3,899

5,265

5,951

5,417

5,070

4,983

XUV300

B2

SUV

5,125

5,094

4,533

4,992

4,961

4,928

4,939

XUV400

B2

SUV

696

788

707

778

825

739

756

Marazzo

C2

MPV

33

79

81

47

144

79

77

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ABOUT THE AUTHOR

Prathu Sharma

Engineer by upbringing, artist by passion, motorhead because ,why not! Likes to know about everything related to technology, switches between american muscle and german innovation depending on the day. Wants to own 69' Mustang Mach 1 and to drive BMW M3 87'someday.

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