SAMIL Utsav 2026 Generated Rs 195 Crore (Press Release) | V3Cars

Shriram Automall India Limited conducted SAMIL Utsav 2026, a nationwide pre-owned auto auction event. The initiative featured simultaneous auctions across multiple locations in India. The event generated over ₹195 crore in transaction value in a single day.

Shriram Automall India ₹195 Cr SAMIL Utsav Auctions

Here’s what Shriram Automall India Limited have to say about SAMIL Utsav 2026:

Shriram Automall India Limited (SAMIL), India’s largest phygital marketplace for pre-owned vehicles, equipment, and other assets, successfully conducted SAMIL Utsav 2026, executing over 135 live auctions simultaneously across the country and generating more than ₹195 crore in gross transaction value in a single day.

The nationwide one-day auction featured over 19,000 pre-owned vehicles and equipment assets, resulting in more than 8,500 successful transactions. This made it one of the largest synchronised pre-owned automobile auction events conducted in India. The auctions were held across more than 135 Automalls, with live auctions taking place simultaneously across the country. Over 25,000 customers from more than 500 cities — including metros, Tier 2 and Tier 3 cities, as well as emerging markets — participated in the event. The initiative also saw unified participation from SAMIL group companies, including SAMIL, CarTrade Exchange, Adroit Auto, and Augeo.

Mr. Sameer Malhotra, Director & CEO, Shriram Automall India Limited (SAMIL) said:

 

“The auction showcased a diverse portfolio including two-wheelers and three-wheelers, passenger vehicles, commercial vehicles, tractors and farm equipment, as well as construction and heavy equipment. Assets were sourced from leading Indian banks, NBFCs, OEMs, insurance companies, leasing firms, aggregators, and dealers, strengthening India’s organised asset remarketing ecosystem,”

SAMIL Utsav 2026 is a defining milestone in our 15-year journey. Conducting 135+ simultaneous auctions across India in a single day reflects the strength of our nationwide network and the deep trust placed in us by our buyers and sellers. From one Automall in 2011 to over 135+ locations today, our growth has been driven by transparency, technology, and strong partnerships. Our phygital model has transformed India’s organised pre-owned asset marketplace. As we move ahead, our focus remains on expanding access, strengthening digital integration, and creating sustainable value for every stakeholder in the ecosystem.

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Jackson is drawn to SUVs with presence—big, bold, and impossible to ignore. From the Mahindra Thar to the Range Rover, he admires vehicles that speak strength and power, even if he’d rather avoid the chaos of driving.

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