Toyota Announced Urban Cruiser Hyryder Month (Press Release) | V3Cars

Here’s what Toyota Kirloskar Motor have to say about the Urban Cruiser Hyryder Month campaign:

Toyota Kirloskar Motor announced the launch of ‘Toyota Urban Cruiser Hyryder Month’, a month-long customer engagement campaign celebrating the continued success of the Toyota Urban Cruiser Hyryder, positioned as one of India’s first strong hybrid electric SUVs.

The campaign, running from 16 February until the end of March, is designed to bring customers closer to Toyota’s strong hybrid technology through immersive test-drive experiences and exclusive value-led benefits. The initiative will be conducted across key markets in North India including NCR, Uttar Pradesh, Uttarakhand, Rajasthan, Haryana, Punjab and Jammu & Kashmir.

What makes the Urban Cruiser Hyryder popular:

Strong market presence: With prices starting from ₹10.94 lakh (ex-showroom), the Toyota Urban Cruiser Hyryder, launched in 2022, has gained strong customer acceptance across India. The SUV recently crossed the 200,000-unit sales milestone, reflecting growing customer trust and confidence in Toyota’s strong hybrid technology.

Strong Hybrid Technology: As India’s first strong hybrid electric SUV in the B-SUV segment, the Toyota Urban Cruiser Hyryder is powered by a self-charging strong hybrid electric system paired with an advanced e-drive transmission. The SUV can operate up to 40% of the distance and 60% of the time on electric power with the engine switched off, delivering a smooth and quiet driving experience along with a class-leading fuel efficiency of 27.97 km/l.

Powertrain Options:

Design & Comfort: The Toyota Urban Cruiser Hyryder features a sophisticated SUV design highlighted by a crystal acrylic grille and signature twin LED DRLs. Sculpted body lines and 17-inch alloy wheels further enhance its confident road presence. Inside, the cabin offers a premium experience with ventilated leather seats and a panoramic sunroof, while convenience is enhanced through an eight-way power-adjustable driver’s seat and an electronic parking brake.

Technology & Connectivity: The Toyota Urban Cruiser Hyryder offers a smart and connected driving experience with 55 connected features powered by Toyota i-Connect. The SUV is equipped with a 9-inch touchscreen infotainment system supporting wireless Apple CarPlay and Android Auto. Additional features such as paddle shifters, an electronic IRVM, wireless charging, and multiple USB charging ports further enhance everyday convenience and driving enjoyment.

Safety Features: The Toyota Urban Cruiser Hyryder prioritises safety with six airbags as standard, supported by Vehicle Stability Control and Hill Hold Control to enhance driving confidence. Safety is further reinforced with features such as all-wheel disc brakes, a 360-degree camera, ISOFIX child seat mounts and seatbelt pretensioners, ensuring comprehensive protection for all occupants.

Ownership & Value: Backed by Toyota Kirloskar Motor’s comprehensive ownership ecosystem, the Urban Cruiser Hyryder offers enhanced peace of mind throughout the ownership journey. Customers receive a standard 3-year/100,000 km warranty, extendable up to 5 years/220,000 km, along with five years of roadside assistance, ensuring dependable support wherever the road leads.

Reinforcing long-term confidence in hybrid technology, the SUV also comes with an industry-leading 8-year/160,000 km hybrid battery warranty. Complementing this strong assurance are consumer benefits of up to ₹1,00,000, attractive exchange offers and flexible finance solutions—including the Buy Now, Pay Later scheme—making ownership both rewarding and accessible.

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