Honda Confirms New B2-Segment SUV For India To Rival Nexon, Brezza, Venue | V3Cars

Honda have officially confirmed plans to introduce a new B2-segment SUV for the Indian market as part of their aggressive product expansion strategy for the country. The announcement was made during the company’s latest global financial press conference and marks Honda’s intent to return to one of India’s most competitive and fastest-growing segments.

Honda SUV To Rival Nexon, Brezza To Launch In 2028

Upcoming Honda B2-Segment SUV: What Do We Know So Far?

The upcoming sub-4 metre SUV is expected to launch around 2028 and could effectively serve as a spiritual successor to the discontinued WR-V. More importantly, it signals Honda’s intention to regain lost market share by targeting the high-volume B2-segment SUV category dominated by models such as the Tata Nexon, Maruti Suzuki Brezza, Hyundai Venue, Kia Sonet and Nissan Magnite, among others.

Honda’s global leadership openly acknowledged that the brand’s current India portfolio lacks enough competitive products across key segments. At present, Honda’s mass-market lineup is limited to the Amaze, City and Elevate. The City is set to receive a comprehensive makeover on May 22, 2026 and Honda will also launch the ZRV via the CBU route alongside the sedan.

Also Read: 2026 Honda City Facelift Launch Confirmed For May 22 – What To Expect

Honda ZRV To Launch On May 22 – New Honda Flagship SUV Incoming

During the presentation, Honda President and CEO Toshihiro Mibe stated that the company plans to develop products that are more closely aligned with Indian customer expectations, pricing requirements and market realities. He also suggested that Honda’s traditional “global standard” approach may have made some of their previous products too expensive or over-engineered for India.

That statement alone gives us a fairly strong indication that Honda’s upcoming SUV could focus heavily on value, localisation and practicality rather than merely adapting an international model for India.

Why This SUV Matters More Than Any Other Upcoming Honda

While Honda have already confirmed plans to launch 10 new models in India by 2030 – including 7 SUVs – this upcoming sub-4m SUV is arguably the most important among them.

The B2-segment SUV category consistently contributes some of the highest monthly sales volumes in the Indian passenger vehicle market. Brands like Hyundai, Tata, Kia and Mahindra derive significant volumes from this category. Honda, meanwhile, has been absent from this space ever since the WR-V was discontinued in 2023.

Without a strong contender in the B2-segment SUV space, Honda simply cannot compete for meaningful market share in India. That makes this upcoming SUV less of a niche addition and more of a necessity for the brand’s survival and growth in the country.

Expected To Be Tailored Specifically For India

Honda have specifically stated that the upcoming compact SUV will be developed keeping Indian needs and preferences in mind. That could translate into several market-specific priorities such as:

  • High fuel efficiency
  • Competitive pricing
  • Spacious rear seat packaging
  • Better feature-to-price ratio
  • Improved localisation levels
  • Lower ownership costs

Given the direction of the market, expect Honda to prioritise connected features, panoramic sunroofs, large displays and ADAS availability on higher variants and possibly a strong-hybrid powertrain further down the line.

Also Read: Top 5 Features Of 2026 Honda ZR-V You Should Know About

2026 Honda ZR-V Expected Price — With Logic

What Could Power Honda’s New SUV?

Honda have not yet revealed technical details about the SUV. However, the most likely starting point is the 1.2L normal petrol engine currently used in the Amaze. That engine already meets localisation and cost targets for India and could help Honda position the SUV aggressively on price.

However, by 2028, market expectations may force Honda to introduce additional electrified options. Strong-hybrid technology is becoming increasingly important in India, especially as brands look to improve fuel efficiency without depending entirely on EV infrastructure.

There is also the possibility that Honda could eventually offer an EV derivative or electrified version of this SUV as part of their broader “0 Series” strategy. 

Also Read: Honda To Launch 10 New Cars In India By 2030, Including 7 SUVs

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ABOUT THE AUTHOR

Nikil Jonathan

Nikil's a huge fan of classic cars, especially Italian beauties such as the Alfa Romeo Giulia Sprint and the Iso Grifo. His love for cars and bikes originated when he first laid his eyes on a poster of the Ferrari F40 and the MV Agusta F4 when he was just a child. He also loves all things analogue, especially vintage cameras and turntables.

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