January 2024 Mahindra Car Sales Analysis - YoY, MoM Change, 6-Month Trend | V3Cars

In this January 2024 Mahindra car sales analysis, we’ll look at the car sales of Mahindra for the previous month. We’ll also compare the YoY and MoM change to find out which Mahindra cars’ sales improved and which ones declined. Lastly, the table with monthly sales for the last 6 months will give you an idea about the 6-month sales trend of all Mahindra cars.

January 2024 Mahindra Car Sales Analysis

January 2024 - Mahindra Car Sales Figures - YoY Change

  • Top Gainers: The Scorpio-N + Classic model has seen the most significant growth with a 64% increase in sales from January 2023 to January 2024. This is followed by the Thar model, which saw a 37.39% increase in sales.
  • Top Losers: The Marazzo model has seen the most significant decrease with a -80.49% change in sales from January 2023 to January 2024. This is followed by the XUV300 model, which saw a -10.63% decrease in sales.
  • New Entrant: The XUV400 is a new entrant in the market as it has sales data only for January 2024.
  • Overall Trend: SUVs continue to dominate Mahindra’s sales, occupying all the top 6 ranks. The only MPV, Marazzo, is at the bottom of the list.
  • Highest Selling Model: The Scorpio N + Classic is the highest selling model in January 2024 with 14,293 units sold.
  • Lowest Selling Model: The Marazzo is the lowest selling model in January 2024 with only 32 units sold.

MAHINDRA CAR SALES - JANUARY 2024

YOY CHANGE

Rank

Model

Segment

Body-Type

Jan 2024

Jan 2023

Change

%Change

Trend

1

Scorpio N + Classic

D1

SUV

14,293

8,715

5,578

64%

2

Bolero + Neo

B2

SUV

9,964

8,574

1,390

16.21%

3

XUV700

D1

SUV

7,206

5,787

1,419

24.52%

4

Thar

B2

SUV

6,059

4,410

1,649

37.39%

5

XUV300

B2

SUV

4,817

5,390

-573

-10.63%

6

XUV400

B2

SUV

697

-

-

-

-

7

Marazzo

C2

MPV

32

164

-132

-80.49%

January 2024 - Mahindra Car Sales Figures - MoM Change

  • Top Gainers: The XUV300 and XUV400 models have shown the highest percentage increase in sales from December 2023 to January 2024, with a growth of 35.69% and 30.28% respectively. This suggests a strong demand for these models in the market.
  • Top Seller: The Scorpio-N + Classic model continues to be the top-selling model with 14,293 units sold in January 2024, a significant increase of 25.87% from the previous month.
  • Steady Performers: The Bolero + Neo and XUV700 models have also shown a healthy growth in sales with an increase of 24.63% and 22.53% respectively.
  • Least Growth: The Thar model has shown the least growth among the SUVs with an increase of only 4.59%.
  • Top Loser: The Marazzo model, which is an MPV, has seen a decrease in sales by 48.39%, indicating a drop in its demand.

MAHINDRA CAR SALES - JANUARY 2024

MOM CHANGE

Rank

Model

Segment

Body-Type

Jan 2024

Dec 2023

Change

%Change

Trend

1

Scorpio N + Classic

D1

SUV

14,293

11,355

2,938

25.87%

2

Bolero + Neo

B2

SUV

9,964

7,995

1,969

24.63%

3

XUV700

D1

SUV

7,206

5,881

1,325

22.53%

4

Thar

B2

SUV

6,059

5,793

266

4.59%

5

XUV300

B2

SUV

4,817

3,550

1,267

35.69%

6

XUV400

B2

SUV

697

535

162

30.28%

7

Marazzo

C2

MPV

32

62

-30

-48.39%

Mahindra — 6-Month Sales Trend (August 2023 - January 2024)

MAHINDRA CARS 6 MONTH SALES TREND

AUGUST 2023 - JANUARY 2024

Model

Segment

Body-Type

Aug 2023

Sep 2023

Oct 2023

Nov 2023

Dec 2023

Jan 2024

6 Month Avg

Scorpio N + Classic

D1

SUV

9,898

11,846

12,185

11,355

14,293

12,193

11,962

Bolero + Neo

B2

SUV

9,092

9,519

9,333

7,995

9,964

9,258

9,194

XUV700

D1

SUV

6,512

8,555

7,221

5,881

7,206

7,445

7,137

Thar

B2

SUV

5,951

5,417

5,810

5,793

6,059

5,771

5,800

XUV300

B2

SUV

4,992

4,961

4,673

3,550

4,817

4,643

4,606

XUV400

B2

SUV

778

825

710

535

697

697

707

Marazzo

C2

MPV

47

144

49

62

32

71

68

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ABOUT THE AUTHOR

Prathu Sharma

Engineer by upbringing, artist by passion, motorhead because, why not! Likes to know about everything related to technology, switches between american muscle and german innovation depending on the day. Wants to own 69' Mustang Mach 1 and to drive BMW M3 87'someday.

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